Spring Break Orientation
When Verve dropped us an email with ‘Safety Video’ as the subject line, we were absolutely ecstatic (obviously). The project actually turned out to be an Orientation Film for thousands of thirsty Spring Break-ers heading to Mexico.
Designed specifically for the short attention of brains on tequila, beer and endorphins
Never has staying safe, hydrated and un-arrested looked so fun
Produced and Directed by PICNIC
Creative Director at Verve - Pete Ireland
Executive Producer at PICNIC - Mina Song
Design and Animation - Thanh Tran, Ellie Petrova, Liam O’Connor
Music - Death Grips
Design / Animation
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