Picnic Animation Studio London

amnesty_powerless

We helped Amnesty UK make a one-night call out to a disaffected generation of voters.

To enhance the reach and immediacy of the film across social media platforms,
we focused on a concise, punchy script.

Amnesty.png

Garnering more than twice the level of engagement as standard YouTube videos,
the campaign generated a jump in new sign-ups for Amnesty.

gluten_-compressor.gif
defendyourrights_-compressor.gif

Garnering more than twice the level of engagement as standard YouTube videos,
the campaign generated a heap of new sign-ups for Amnesty.